Australian distributors who are supplying Aldi with consumer electronics and appliances are set to get a massive lift in sales as Aldi looks to spend $750 Million pushing into Western and South Australian.
Organisations such as Tempo and Laser Corporation are set to
benefit from the brutal battle that is currently being played between
Also set to benefit distributors and CE and appliance vendors
will be the emergence of Aldi arch rival Lidl, this is the discount chain which
just beat Aldi to be named Britain’s best supermarket.
Lidl, ranked by Deloitte as the fourth-largest retailer in
the world with $128 billion in annual sales, has already met with several
distributors in Australia as well as branded CE and appliance vendors.
ChannelNews has also been told that Woolworth’s management
are looking at the implementation of dump bins in their supermarket stores similar
what Aldi does to shift products such as TV’s, small appliances and tools.
A report prepared for Woolworths acknowledges that the mix
of food and other goods such as discount cosmetics, tools and clothing has
helped Aldi build traffic especially when stores are located in locations that
generate high traffic during lunch times.
Currently Woolworths is selling mixed stock via their
struggling Big W and Masters stores.