CE & IT Values Are Up But TV Values Are In Decline Say GFK
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As the going gets tough vendors and retailers are looking to the bottom line as opposed to getting a sale for the sake of a sale says David Ackery the General Manager orf Electrical at Harvey Norman and if the latest research from GfK is anythig to go by some vendors are making big returns with the product tracking Company reporting record growth in several key categories.

As the going gets tough vendors and retailers are looking to the bottom line as opposed to getting a sale for the sake of a sale says David Ackery the General Manager orf Electrical at Harvey Norman and if the latest research from GfK is anythig to go by some vendors are making big returns with the product tracking Company reporting record growth in several key categories.
 
GFK have reported  that the overall “value” growth in the consumer electronics market is 3.3 per cent for February 2009 versus the same period last year and YTD growth of 5.9 per cent. In the appliance market maket fans and air conditioning retailers benefitted from the recent bout of hot weather with GFK reporting that the sector had  combined growth of 83 per cent according to GfK Retail and Technology Strategic Planning Manager, Gwenno Hopkin.

GFK have also said that the  the home office segment grew by 14.6 per cent, driven by notebook growth of 26 per cent, storage growth of 31%  and networking growth 53 per cent. IT Peripherals had growth of 22 per cent with Ihe Ink Cartridge category up by 10 per cent.

In the digital still camera market  year on year value growth has been14 per cent however flat panel TV have declined year on year by 4.7% with several vendors claiming that this has been caused by a shortage of display panels. While set-top boxes grew by 21.5 per cent DVD players declined by 10%.