Vodafone will be getting the Sony Ericsson Xperia Ray exclusively by this month’s end, and is a value-for-money alternative against Apple’s iPhone.
Admittedly the screen isn’t as crystal clear as the premium priced iPhone. Stretching 3.3 inches, it uses similar capacitive touch screen technology and showcases 16 million colours. More impressive yet is its Bravia Mobile engine. Essentially the technology is derived from Sony’s Bravia TVs and better contrasts vibrant colours with strong blacks for crisp video and picture playback.
Ray will run Android 2.3 Gingerbread, tweaked to accommodate some of Sony Ericsson’s social networking and multimedia software. Including Sony’s proprietary Timescape applications, Ray will combine all of your interactions, including social networking (Facebook, Twitter, 4square), calls, messages and also emails, into one pleasing graphic interface.
Camera-wise, Ray might even have it over Apple’s iPhone. It features an 8MP (3,264 x 2,448) shooter, although with a light (and not a flash). There is a front facing camera too, and it can pull off HD video with 720p recording. Elevating the experience is Sony’s Exmor R sensor, which derives from their professional camera line and filters light in dim areas to produce well coloured images.
Unlike most mobile companies, Sony has continued to retain an appreciation for aesthetics, just have a look at their flagship Arc. Its software is stylishly dressed and focussed on offering strong multimedia and connectivity. The phone itself is a looker, measuring the same 9.4mm in thickness as Apple’s iPhone 4.
Completing the package is a microSD slot, Bluetooth connectivity, HSPA internet, 3.5mm Aux, A-GPS and a Stereo FM radio.
I doubt that the Ray will be a better phone than the overpriced iPhone 4, but if Vodafone get the price point right, it will outperform it on the value for money front.