Unwired Reaches Melbourne
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Wireless broadband provider Unwired has announced its long awaited entry into the Melbourne market expanding its footprint beyond Sydney for the first time.

It’s a small start however, with the company claiming only 220,000 or so locals will be able to access the new network.

The service will launch on 5 April covering the Melbourne CBD and inner city suburbs. Users outside the launch footprint may be able to get access from May when coverage will be extended to Flemington, Clifton Hill, Collingwood and North Melbourne. We suggest you visit Unwired directly to check for coverage areas.

The company has enlisted the services of high-profile football star Nathan Buckley to head up its Melbounre marketing campaign, which includes direct mail, print and bill board promotions from launch day.

“Nathan will be pivotal in creating awareness for Unwired in Melbourne. Nathan is a great fit for us – he has a solid understanding of wireless internet and he personifies our vision of freedom, simplicity and flexibility in a `wireless’ world. We look forward to working with him,” said Unwired CEO David Spence.

“Unwired’s entry into the market means Melburnians are finally getting standards-based, fast wireless broadband at a great price. With Unwired, you buy the modem, plug it in, select a plan, and you’re online – there’s no installation and no waiting time – it’s that easy.  It’s also portable so you can use Unwired across our Melbourne network and most of Sydney,” he said.