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Public Relations


Norton Drops Text 100 Also Facing Problems With Cisco

Symantec subsidiary Norton has dumped PR agency Text 100, which has handled the PC security outfit's publicity needs since 2007. The PR Company is also facing the loss or a...

Archive, Public Relations

Why Choice Is Now Irrelevant

COMMENT: A cheap publicity stunt coupled with questionable methodology has left the Australian Consumer Association exposed as they desperately try to re invent themselves in light of online competition.

Archive, Public Relations

Stenmark Loses Sony Ericsson PR

Public relations company Stenmark Organisation, which recently lost the Sony Australia account to Hausmann Communications, has now also lost the Sony Ericsson account to Hill & Knowlton Australia.

Archive, Public Relations

Pearl PR Leaves NEC For New Project

NEC has parted ways with its PR agency of almost two years, Pearl PR, pending a new 'major' account for the PR agency, while NEC is now searching for a...

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Was This The Worst PR Event Of The Year?

COMMENT: I am two hours out from having attended a Western Digital press conference that had to be one of the worst press events held this year by a technology...

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Qantas Jumps LG Bandwagon With F1 Deal

LG ambassador Mark Webber has teamed up with Qantas for 2011 Grand Prix.

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Bite To Lead PR For Adobe In ANZ

PR company, Bite Communications, is to manage Adobe Systems public relations campaign in Austtalia and New Zealand following a strong quarter of growth in the consumer and enterprise technology and...

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Digital Marketing Group Buys Into PR Market

Blue Freeway a digital marketing group has snapped up local PR group Spectrum Communications the PR agency for the likes of Intel, Google and Acer.

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LG Calls PR Pitch As Battle With Samsung Reaches New Heights

LG Electronics, which is struggling to get PR traction up against a big spending Samsung, has called a PR pitch with Ogilvy & Mather outfit Pulse who operate as LG...

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More PR Woes For Apple

The recent launch of the iTunes web site may have been the final nail in the coffin of Apple PR Manager Debbie Kruger who has suddenly been replaced.

Archive, Public Relations